Glasgow, UK / 6 July 2022 – Glasgow-based creative communications and events firm, GRM Marketing, have completed their work on the most recent Our Isles and Oceans (OIAO) sailing training programme in preparation for the Clipper Round the World Yacht Race, of which OIAO is a 2023-24 Team Partner.
GRM managed the four-week long event between Oban and the Isle of Mull working with Clipper Race to give 39 young people, aged 18 to 35, the opportunity to learn to sail the 68-foot Clipper yacht and achieve their RYA Start Yachting Qualification.
The agency was responsible for the overall event management and communications of the programme, which included going out on the ocean in challenging conditions to capture photos and footage, as well as obtaining sponsorship for the programme.
“This will be our second completed programme for the Our Isles and Oceans initiative.
“We’ve been fortunate to acquire some fantastic sponsors and are keen to develop new relationships with potential sponsors for the next stage of this fantastic journey,” said Gordon Ritchie of GRM and Our Isles and Oceans.
The programme’s sponsors included GRM, Bid4Oban and Snap Innovations Inc. – a Canadian manufacturer of high strength quick connectors used in marine and performance activities.
“Another successful programme delivered to 39 more young people the expert help of GRM, Clipper and their wonderful crew, and made possible with the help of our valued partners at Snap Innovations, Bid4Oban, Argyll and Bute Council, SAMS and Caledonian McBrayne.
“Without a doubt, we have made a difference to the many young people involved and it is so rewarding to see that by working together we can make that difference,” said Anthony Stoddart, Our Isles and Oceans Co-Founder.
GRM has a long-established background in sports sponsorship, events and communications, working with organisations including Tulikettu Racing, the Royal Navy & Talisker Whiskey Atlantic Challenge, the British National Alpine Ski Championships, and Force Genesis.
GRM Marketing will continue to work with Our Isles and Oceans to generate sponsorship and create a premium business to business platform in preparation for the 2023-24 Clipper Round the World Yacht Race.